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The Brief

ROR Space was created to bring something fresh, flexible and creative to the heart of Griffith, NSW. As a new co-working space designed for freelancers, small businesses, remote workers and local creatives, the brand needed to feel modern, confident and distinctly different from a traditional office environment.
 
Owner Kristy-Lee came to us with a clear vision for a workspace that would not only provide desks and meeting areas, but also help foster connection, creativity and community. The project required a brand identity and website that could introduce ROR to the local market, communicate its offering clearly and support the launch of a new kind of business for Griffith.
We developed a bold and contemporary brand identity for ROR Space, designed to reflect the energy, flexibility and creative spirit of the co-working environment. The visual direction needed to feel professional enough for business use, while still capturing the personality and edge of a modern shared workspace.
 
Alongside the brand, we designed and developed a single-page website to support ROR’s launch. The website introduced the space, outlined its key features and provided a simple way for potential members and visitors to make contact. As the business grew, the website was expanded to include booking functionality for hot desks and the private meeting room, as well as an events section to support ROR’s growing role as a community and creative hub.

The final delivery comprised:

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